Exclusive DLC Partnership Elevates Neo

Also in this edition:
• More on the Competition Bureau vs. DLC Inc.
• Latest from Rateland
• The Value Zone
• Mortgage Bytes

Neo Financial's mortgage broker channel now caters exclusively to DLC Group brokers, as reported last week. While the strategy isn't exactly fresh out of the oven (it follows a similar announcement from nesto, which partnered with M3), we thought it was worth a little look-see.

As one can understand, broker networks just love to promote anything that's proprietary, especially exclusive lenders. For one thing, they're a money maker for the network due to overrides (lender kickbacks) and/or juicy connectivity fees. For another, exclusive rates and products sharpen a broker's competitive edge, provided the lender isn't just window dressing.

We got a sense of what Neo brings to the table in its webinar last week, which it hosted for about 400 DLC brokers. Here are some highlights:

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