For some in our business, Canada’s Grey Wave is fueling a mortgage goldmine. In fact, reverse mortgages could be Canada’s hottest mortgage niche. On a percentage basis, reverse mortgage growth is off the charts. And still, there are hundreds of billions in originations to come, says a man

The BoC held the line on rates this morning, and nobody had to feign astonishment. Heading into the decision, overnight swaps were pricing a 94% chance of no move, leaving the remaining 6% for the people who still bet on lottery tickets. "Employment has shown solid gains in the

For mortgage brokers and direct-to-consumer lenders who: (A) market online, and (B) want more leads ...2026 could turn their marketing upside-down, more so than any year in history. Starting next year: * Answer engines (AEs) like ChatGPT, Gemini, and Perplexity will steal far more queries from traditional search engines. * More AEs

Sometimes, all it takes is one report to violently reset market expectations. Today, we witnessed just that. Canada’s jobs report left Bay Street forecasts looking like a misprint. It was excellent data for growth fans, but rough news for low-rate fans.