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Homie Aims to Babysit Unqualified Broker Leads

Many mortgage experts can ballpark debt ratio calculations in their heads.

Meanwhile, first-time buyers often don't know the difference between GDS and GPS.

That's a problem that Canadians need to solve every time they go home hunting.

Usually, they call a broker or lender to tell them if/when they're qualified to buy. But Homie's got another idea: use its free app.

The company says its app shows first-time buyers what they can afford in about three minutes.

For more on how it pulls that off, and who might care, read on.

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